According to Wikipedia - Search engine optimization (SEO) is the process of increasing the quality and quantity of website traffic by increasing visibility of a website or a web page to users of a web search engine.
As described above, SEO is all about optimization. But questions arise, why we do optimization and for whom? So friends here the answer.
We do optimization to boost our website reach to them, maximum internet users. And search engine optimization always is done for two audiences:
We keep ourselves constantly updated with algorithms and search engine updates and fine-tune our SEO activities accordingly.